Welcome to the Marketing, Web, Inbound Marketing, Technology & PR Blog of MediaFirst.  Please retweet, like, comment upon, or add your thoughts to the posts here.  Thank you for visiting.  You may subscribe to the blog's RSS feed below or follow on Twitter, Facebook, LinkedIn, or YouTube.

MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

Improve Your B2B Marketing With Content Marketing

ID-100146212.jpg

The internet is making a swift uprise in business to business marketing - also known as B2B marketing - with content structured and written to fulfill the needs of its customers. At MediaFirst, our name promises that your media content will come first in marketing strategies.

Things to Avoid on Your Business's Social Networks in 2014

White Tuxedo and Chart

Every year, the understanding of social media’s role in the world of inbound marketing continues to grow. This means that you should be learning what works as well as what doesn’t work when it comes to marketing via social media.

Think of Content Marketing as a Different Form of Advertising

ID-100153679.jpg

When you hear the term “content marketing,” what jumps into your mind? You probably think of YouTube, blogs, mobile apps and other similar ideas.

4 Trends Predicted for Social Media in 2014

ID-10090170.jpg

Marketing is an entity that is constantly evolving, and with the rise of social media, these changes tend to come more rapidly. To keep up with current inbound marketing trends, a social media campaign is a must, so what will 2014 bring to the table when it comes to social media? 

Tips to Help You Reduce Your Unsubscribe Rate for Mailing Lists

ID-100178786.jpg

An e-mail list can be an incredibly effective tool for reaching out to customers or clients who have worked with you in the past or expressed interest in your product or services. It can also be a big waste of time if your unsubscribe rate is very high, and people aren’t actually seeing your messages.

Important Things to Know Before Venturing Into Social Media Marketing

ID-100206876.jpg

It doesn’t matter how big your company is, if you haven’t begun incorporating a social media marketing strategy into your inbound marketing campaign, then you are doing yourself a disservice.

Having Trouble With Website Conversion? Make Sure You Avoid These Mistakes

ID-10011790.jpg

While successfully attracting visitors to your website is a marketing accomplishment in and of itself, converting those visitors into loyal, referring customers is quite another feat.  

Why Online Marketing is so Hard

ID-10082936.jpg

You’ve heard it before: it doesn’t matter how large your business is, you have to have an inbound marketing strategy. But online marketing is much more than just throwing up a website, writing a blog and setting up a business page on Facebook. In fact, a successful inbound marketing strategy can be quite hard.

Why Your Business Really Needs an Inbound Marketing Strategy

ID-10062039.jpg

Not every company has jumped onto the inbound marketing bandwagon as of yet. If you’re still thinking about whether or not you want to put your company’s resources into creating an inbound marketing strategy, then you should consider the advantages inbound marketing has to offer. 

Does Your Content Marketing Campaign Need a New Goal?

ID-100146412.jpg

Without establishing a specific goal for your content marketing strategy, it’s hard to determine whether you are getting results or not. Unfortunately, when it comes to setting goals, many companies go way too broad. They’ll make their goal to increase brand awareness, or to increase the number of leads that they generate.

Syndicate content