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MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

Four Pillars of Interactive Marketing

Becky Boyd's picture

Interactive marketing is a lot more than just web site visits and traffic, although increasing web traffic is a major goal of any interactive marketing campaign. While SEO and SEM (search engine marketing) are excellent tactics for increasing traffic, there are four more pillars that must be met in order to step out from the crowd. These are: 


Don't Employ These Tricks on Your Company Facebook Page


Social Media is one of the best marketing tools you can use for your business. Using Facebook for your business is one of the more popular ways that consumers can become connected with your company, however, there are certain things you can be doing that are actually hurting your business rather than helping.

The Best Social Media for Highly Visual Businesses


Social media has become a marketing cornerstone for most business, no matter the size.

Ways Your Business May Need to Adjust to Social Media


When it comes to business marketing tips, some are better than others. One that you shouldn’t ignore is the necessity of using social media. There are still businesses out there that choose to ignore social media.

Tips for Handling Customer Support on Twitter


Using social media is an excellent strategy for any inbound marketing campaign, whether you run a small, medium or large business. There are a ton of social media networks to choose from, but one that every business should consider is Twitter.

Remember to Tailor Your Voice to Your Social Media Platform


Making sure that your company has a voice when marketing your business on social media is incredibly important. You don’t want to sound like a drone that’s just periodically releasing information once in a while, after all.

No Business is Too Small to Benefit From Content Marketing


Content marketing is something you hear about in every major trade journal and articles on the web talking about how you can help your business grow.

3 Symptoms of Mismanaging Your Social Media Marketing


In this day and age, a social media marketing strategy is an absolute must in order for your Internet marketing campaign to succeed. Social media is one of the easiest ways to connect directly with your consumer base and is a fantastic way to increase both brand awareness and brand loyalty.

What Does the WhatsApp Purchase Mean for Facebook?

Facebook, WhatsApp, SMS message, Text message,

Odds are you’ve heard about the WhatsApp. Even if you are unaware of what it is, you’ve certainly heard about its sale to Facebook. Facebook recently purchased the popular app for an astounding 19 billion dollars. This may seem like somewhat of an overpay for an app.

Online Note-Taking Apps: Evernote, Google Keep, Pocket, Springpad

jimcaruso's picture

Note Applications: Web-based 

These are information collection, organization & retrieval tools that work across a multitude of devices, operating systems, and browsers. One main function is to save, categorize, and organize web pages as notes - for research or later reference.

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