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MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

Content Marketing Success

Becky Boyd's picture

The most successful companies now understand that high-quality content draws people in, builds trust, drives traffic, mobilizes social media sharing, and results in sales. With more and more businesses jumping on the content bandwagon, there will be even more competition for audience attention.

Lots of New Social Networks Out There, But Which Ones Matter: Pinterest, Google Plus, Instagram, etc?

jimcaruso's picture
Google Plus, Instagram, New Social Networks, Pinterest, Social Media, Social Networks

New Social Networks May Have The Audience You Seek

There are hundreds of social networks out there, where a business might have a social media presence. Which ones matter and why. All our clients are on the big social networks, which we find are Facebook, Twitter, LinkedIn, and YouTube. But, what about all the others?

Getting the most out of LinkedIn

LinkedIn [LinkedIn.com] is a social network (social media site) for professionals. It connects people, builds connections and provides industry information to its users.

How to Measure B2B Social Media Marketing Success

Becky Boyd's picture

Social Media Marketing success is hard to measure, but here are a few tips that will help you determine how well your social media marketing campaign is performing.

Digital Press Releases & Digital PR – Really, what’s the difference?

PressRelease

As the world continues to connect more and more online, clients and publicists alike have embraced the art of the digital press release.

This shift to digital makes sense. While the basic format of a press release is the same, there are a few tactics publicists can now optimize for your clients that would not be an option otherwise.

Promoting Events with Social Media 101

Social-Media-in-a-Box

Public Relations professionals know best – managing events for clients can be a stressful, overwhelming feat, even for the most organized and seasoned event planners. There are multitudes of plans to make prior to your event, and a lot of details have to come together at just the perfect time.

Public Relations / Media Relations: Consistent Process Creates Great Results

jimcaruso's picture
Interviewer, Interview, Microphone, Female Interviewer, Press Interview, Radio Interview, Podcast Interview

A business’ perceived value is increased by the third party endorsement of key business and technology media outlets (Print, TV, Radio, or Web-based). When a client is quoted in national and trade media, they become the expert. We treat the media as a customer, creating stories that meet the editorial needs of both the media and our client.

Best Practices: Types of Posts that Get Tons of Shares on LinkedIn

jimcaruso's picture
Best Practices, Blogs Posts, LinkedIn Post, Share on LinkedIn, LinkedIn Groups

When you make it a point to share the right kind of information on LinkedIn, this social network can become one of your best platforms for social sharing, which gets social media mentions for you or your products, services, and brand.

Below, please find some business marketing tips on the best types of posts to share on LinkedIn.

HTML 5: Favorite Links, Tools, Books, Posts, People, Resources, etc.

jimcaruso's picture
Books, HTML5, Favorite Links, People, Posts, Resources, Tools, HTML 5

These are favorite Links, Tools, Books, Posts, People, Resources, etcetera from the Atlanta HTML5 User Group Rockstar Notes

How to Be Successful in Social Media Marketing

Becky Boyd's picture

To be successful in social media marketing, companies need to engage with their target audience. Below are some tips on how to do this successfully:

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