Marketo

Marketing Automation & Drupal: Presentation by Jim Caruso to the Atlanta Drupal User Group (ADUG) April, 11, 2013

jimcaruso's picture

Leads.

The economic downturn forced marketing organizations to do a better job communicating and quantifying their strategies, tasks, and success.

Does Content Marketing Rival Advertising? /via @Marketo

jimcaruso's picture
Content-Marketing-Infographic-by-Marketo.png

Can Content Marketing Outperform Advertising?

Business-To-Business (B2B) firms rely upon content marketing to draw prospects via organic search and to convert these to leads online. Content marketing, which is perceived as free, is becoming an ever more important aspect of the overall marketing effort.

Syndicate content