Elemica Cloud Logistics Software & Acquisition

Elemica Supply Chain Solutions Logo

​Elemica’s B2B exchange networks, cloud-computing platform, and business process automation were new technologies when it first approached MediaFirst. Elemica selected MediaFirst as a leading Supply Chain & Logistics Public Relations agency in the USA. MediaFirst helped Elemica introduce new solutions and expand awareness on the way to growing revenues.

MediaFirst was chosen to develop strategic messaging, write and issue press releases, do media/analyst relations, manage speaking engagements, and for award opportunities management. When Elemica acquired Rubber Networks to expand into the process industry, MediaFirst wrote and issued the global press release.

MediaFirst helped Elemica promote change and growth through company transformations, such as the hiring of a new CEO and releasing the cloud-based software platform. MediaFirst staff worked hand-in-hand with Elemica’s Marketing Team for the new product introduction campaign. This campaign included writing white papers, case studies, bylined articles and issues-based press releases on:

Elemica’s Market-Driven Supply Chain Solutions and Competitive Wins Big Data, Analytics, and Collaboration for High-Performance Supply Chains Effective Onboarding of Trading Partners is Key to Gaining Competitive Edge Critical Mass Of Trading Partners Creates Powerful Supply Chains Supply Chain & Logistics Strategy for Sustained Competitive Advantage

Additional MediaFirst service offerings include award opportunity management, blogging, and social media. With MediaFirst’s help, Elemica has:

Won numerous awards, including SDCE Green Supply Chain Award, Food Logistics FL100+ Award, Technology Association of Georgia Top Innovator Award, Software 500 Award, Enterprise Impact Award Finalist, Inbound Logistics Top 100 Logistics IT Provider, SDCE 100 Award, Provider Pros to Know Awards, etc Promoted patents and intellectual property protection Promoted and attended Elemica Conferences Contributed to the visibility of Elemica in ways that improve valuation

In 2016, Elemica was acquired by Thoma Bravo, and continue to retain MediaFirst as its PR agency of record.